TAG Heuer Replica Watches:TAG Group combined the TAG and Heuer brands to create the TAG Heuer company we know today. LVMH purchased the TAG Heuer subsidiary in 1999. Several watches are closely associated with automobile racing, perhaps none more closely than the Heuer Monaco. Steve McQueen made the watch famous when he wore it in the 1971 film Le Mans. TAG Heuer took it to a new level with the launch of the Monaco V4 concept watch at Baselworld. Monaco V4 proved such a challenge because its movement represented a major break from traditional watchmaking. Rather than the usual gear train and wheels with teeth, the V4’s movement is belt-driven, and the design is inspired by an automobile engine. Many people thought it would never work. That TAG Heuer solved the problems is a testament to the brand’s newly developed capabilities.